Create Once, Deliver Everywhere: How Agentic AI Is Rewriting the Broadcast Playbook
Synopsis:
Audiences are everywhere — linear TV, streaming apps, social platforms, FAST channels, and formats that didn’t exist two years ago. For broadcasters, the mandate is clear: deliver more content, to more platforms, faster than ever — without multiplying headcount or sacrificing quality. This presentation provides guidance, examples, and demonstrations of how leading broadcasters are turning that challenge into a competitive advantage, by combining Generative AI with Agentic Workflows.
Presenter:
Ali Amoli is a Principal Industry Specialist BD for AWS Media & Entertainment, Games, and Sports. He’s spent his career working with M&E customers, engineers, and product teams around the world to innovate and overcome technical, workflow, and business challenges. Ali launched AWS’s cloud newsroom initiative and continues to work with customers and vendors on their transformations. Before joining AWS, Ali was Director of Product Management & Global Intelligent Media S,olutions at Sony, where he focused on the development and roll-out of acquisition, production, and workflow solutions.
Event Timeslots (1)
Tuesday- Sessions Track B
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Ali Amoli
Salon E
